Narrative Identity and Leadership Development in the Information and Communication Industry

Abstract

Narrative identity theory is a psychological framework that emphasizes the role of personal narratives happening in one's sense of self-identity. This theoretical paper explores how narrative identity theory can inform leadership development programme by emphasizing the use of storytelling to enhance self-awareness, authenticity, and leadership effectiveness. This paper further explores the relevance of this theory in the information and communication industry, particularly in relation to how individuals use and understand media content. Drawing on recent research and theories in the field, this paper argues that incorporating Narrative identity into leadership development programme can provide leaders with a deeper understanding of their values, motives, and experience, thereby enabling them to lead with greater authenticity and effectiveness.